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Data processing

Personal data is collected:

  1. for processing and administering the service;
  2. to identify the customer in the Company's information systems;
  3. to resolve problems related to the implementation, provision, use of the Service;
  4. to contact the Customer if the Terms of Service have changed.

What are cookies?

Our website, like most websites you visit, uses cookies and other similar technologies described below (referred to in this policy as "cookies") for the purposes set out in "How do we use cookies?"

Cookies

Cookies are text files embedded on a website that contain a small amount of information and are downloaded to the user's device when you visit a website or embedded on a website. On each subsequent visit, the cookies are sent back to the website where they were created or to another website that recognises the cookie. Cookies are useful because they allow a website to recognise a user's device over a longer period of time and to remember the actions and settings made by the user (such as login information, language, font size and other visual settings).

To the extent possible, the website uses security measures to prevent unauthorised access to our cookies and similar technologies. The unique identifier ensures that only we and/or our authorised service providers have access to the cookie data.

This website may set the following cookies:

Functional cookies. These cookies are necessary to enable you to navigate the website and use its features. Without these cookies, we cannot provide the services you have requested, such as shopping cart functionality.

Google Analytics cookies. These cookies are used to obtain statistics about visits to our website. We use this information to improve the performance of the website and promotional activities.

Targeted advertising tool cookies. These cookies are used to increase the effectiveness of advertising and to show ads that are likely to be of most interest to you.

Third party service provider cookies. Cookies may be set by the following third-party services used on this website. Some of these cookies may be used to track your activities on other websites and we cannot control them as these cookies are not set by our website.

Web beacons

Web beacons (also called web tags, pixel tags or transparent GIFs) are usually transparent graphic images that are placed on a web page or in an email message. Web beacons are used in conjunction with cookies to study how visitors interact with a website, to record their activities on a website, to create segmentation categories and behavioural patterns, or to display targeted advertisements. We (or third parties we use) use beacons to obtain information such as the IP address of the computer on which the page of the website on which the beacon appears was downloaded, the URL of the page on which the beacon appears, the time at which the page on which the beacon appears was viewed and the type of web browser used to view the page.

IP addresses and URLs

An IP address is a unique identifier used by certain electronic devices to identify and communicate with each other over the Internet. When you visit our website, we (or the third parties we use) may be able to see the IP address of the device you are using to connect to the internet using a web beacon.

We (or the third parties we use) only use the redacted part of the IP address to determine the broader physical location of the device, i.e. so that we cannot determine your exact location. This helps us to understand the geographical regions (e.g. city, province, country - e.g. Slough in the UK) from which visitors to our website come in order to change the way we present our website to them and to improve the services we provide or tailor our marketing content. If we want to collect your precise location data for advertising purposes, we will first obtain your consent to do so.

URL (Uniform Resource Locator) is a unique identifier or address for each Internet resource. It is essentially the address of the website you are visiting. We use this information to see which sites and pages you visit and how you navigate around our website.

Device identifiers

Device identifiers are distinct numbers assigned to a smartphone or similar portable device from which you can access the internet. We use device identifiers for the same purposes as we use cookies, as described in this policy.

Obtaining a digital fingerprint of the device

Device fingerprinting is a way of combining specific characteristics of a device, such as the operating system it uses, the type and version of web browser, language settings and IP addresses, which are used together to identify unique devices. With regard to the use of digital imprinting, we use it for the same purposes as we use cookies.

How do we use cookies?

We use different types of cookies on our website for the purposes set out below.

Some of these cookies are placed by us and others are placed by third parties (e.g. media platforms, advertising and analytics providers, etc.).

You can obtain further information about the individual cookies used and the third parties that set cookies on this website from your web browser, as well as from the Cookie Acceptance Portal at https://www.youronlinechoices.com/lv/.

Required cookies. These cookies are necessary for the operation of our website, to enable its basic functions, to keep the website secure and to allow us to manage the network. They are sometimes called "strictly necessary" or "essential" cookies. Without these cookies, the website cannot function properly. Typical examples are cookies that allow us to remember the settings you have made about accepting cookies and to provide network load balancing; allow you to log into secure areas of the website and access user accounts or online forms; use a shopping basket; use e-payment services and download discount vouchers.

Functionality and analytical cookies. These cookies relate to either functionality or analytics information. They are used to improve the performance and browsing efficiency of the website, to make the browsing experience more personal, and to analyse website traffic and usage.

Analytics cookies allow us to recognise and count visitors and see how visitors move around the website. They help us to understand and measure how you interact with the website, to gather statistics about visitors to better understand them and to improve the website, for example by ensuring that users easily find what they are looking for. Analytics cookies also allow us to test new website content, features or interactions so that we can provide the best experience when you visit the website and its visual appearance.

Functionality cookies are used to improve what you can do on our website. For example, to make your visit to the site better and more convenient, to give you the best possible website design, layout and content, and to enable the site to remember the choices you have made between sessions. This allows us to improve and personalise the content we show you, greet you by name and remember the settings you have made (such as the language or region you have specified).

In addition, certain third-party cookies are necessary for the operation of certain features embedded on the website. These third-party cookies are only placed when you interact with certain features of the website. Provided that consent is required in your country, wherever applicable on our website, you will be informed that the relevant third party will place cookies on your device and that by clicking on the relevant feature, you confirm that you consent to that third party's placement of cookies. If you choose not to allow these cookies, you may not be able to use the relevant feature. These cookies cannot be managed through our Cookie Acceptance Portal, but can be disabled and deleted by changing your web browser settings as explained below.

An example of how cookies are used in this way is Youtube, which we use to show videos on the website, i.e. Youtube places cookies on your device when you click on the Youtube video you want to play. Please note that in order to play Youtube videos on our website, we use a "privacy enhanced mode" to prevent the user's device from accepting cookies that track the interests of video viewers, i.e. personally identifiable cookie information stored by Youtube.

Similarly, our website may use certain media sharing features, such as the Facebook Like button, the Twitter Tweet button or the LinkedIn Share button, to allow you to share pages on media networks and post comments, etc. These features may collect your IP address and details of what pages you have visited on our website and place cookies on your device or use similar technologies to enable the feature to function properly. These third parties may only place cookies if you interact with a particular feature of the website. We have no control over how these social networks collect and use your personal information, nor whether they are subject to the social network's privacy policy (you can read a particular social network's privacy policy on its website or through the links provided on our Cookie Acceptance Portal).

Advertising cookies. These cookies are used to advertise our products, brands or services, for example to show you ads that best match your interests based on your online activities (also known as personalised ads or behavioural targeting ads) or to prevent the same ads from being repeated over and over again.

Cookies in this category allow us to collect information from the different websites you visit to record your visit to our website; the pages you viewed and the links you opened; the emails you viewed from our brand and the links you clicked on in the email to track your online activities on your computer, mobile device or other devices you use, including which mobile apps you use.

We use this information to try to predict which advertisements for our products or brands might be of most interest to you and to make our website and the advertising we show on it or other websites more relevant to you.

We also use cookies in this category to group you with customers who share similar interests (e.g. age, gender, interest category) (these customers are also known as our "audience"). Usually, you are not an identifiable person in this process, but just an individual who has expressed an interest in a product through a browser. We may combine this with other information, such as products you purchase from an online shop, information you provide directly to us when you create a user account on our websites, or information about your browsing history.

By using advertising cookies, we can:

        learn about the trends, habits or individual characteristics of a group of consumers who all behave in a similar way;

        show you personalised ads on our website or on other websites you visit;

        find other people with whom you share similar interests, personal characteristics or behaviour patterns among people who are already in a particular interest group, so that we can reach more potential customers by showing them relevant ads.

We work with third party service providers (e.g. Google, Facebook and Amazon) who may use cookies, web beacons and other storage technologies to collect or receive information from our website. These third parties use this information to assist us with the advertising activities described above, including targeted advertisements, and to provide us with measurement services and reports on the success of advertising campaigns conducted through our websites and other websites.

If you turn these cookies off, you will see fewer targeted, behaviour-based ads; however, this does not mean that you will not be shown ads at all. Even if you opt-out of receiving behavioural targeted ads, you will still be shown ads about our products or brands based on the content of the relevant websites you visit (these are called "contextual ads").

If you want to learn more about behavioural advertising and multi-device linking, you might find it useful to visit Network Advertising Initiative website https://www.networkadvertising.org/understanding-online-advertising/.

In general, when we provide information to our third party partners about your use of our website, we do not pass on to them any personally identifiable information obtained through cookies placed on our website.

Information on how we process personal data is available in our Privacy Notice.

How can you control cookies?

Framework for consent to cookies: in the European Economic Area and the United Kingdom: except where duly justified and where permitted by the relevant legislation, we place cookies after we have obtained your consent, either via the cookie banner that appears when you first use our website, or via the Cookie Acceptance Portal that is permanently available on our website, or via the relevant web browser settings (see below for more details). Please note that certain features embedded on the website may require the acceptance of third-party cookies. These cookies are only accepted when you interact with the features. Wherever they are applied on our website, you will be informed that the relevant third party will place cookies on your device and that by clicking on the relevant function, you confirm that you consent to the third party's placing of cookies.

In countries outside the European Economic Area or the United Kingdom: unless prohibited by the laws of your country, we place cookies when you visit our website, but you can refuse to accept cookies at any time by using the Cookie Acceptance Portal or by changing your web browser settings (see below for details).

Cookie acceptance portal. We provide a "Cookie Acceptance Portal" tool on this website.") https://www.youronlinechoices.com/. You can change your cookie acceptance settings (except those relating to strictly necessary cookies, including those necessary for the transmission of communications and the proper functioning of the website) at any time by clicking on the relevant buttons on the Cookie Acceptance Portal. The Cookie Acceptance Portal is available on the website whenever you visit it, but there may be situations when it is not available (e.g. in the event of server downtime, server malfunction or if you have not enabled JavaScript, etc.). In this case, you can change the cookie acceptance settings in your web browser as described below.

Your browser. You can change the acceptance of cookies by changing the relevant browser settings. Most web browsers accept cookies, but you can usually adjust your web browser settings to refuse to accept new cookies, disable existing cookies, or tell your browser to notify you when new cookies are sent to your device. To do this, follow the instructions on your browser (usually under Help, Tools, Settings or Edit). In addition, some third parties have additional opt-out add-ons that you can enable in your browser, for example, see Google's browser add-on for Google Analytics https://tools.google.com/dlpage/gaoptout/ .

Your mobile phone. You can adjust your settings to opt-in or opt-out of receiving personalised behavioural targeted ads on your mobile phone or similar device, usually in the Settings menu. (For example, on an iOS device: go to Settings - Privacy - Advertising - Limit Ad Tracking. Similarly, on an Android device: go to Settings - Google - Ads - Opt out of interest-based ads.

Please note that the opt-out described above will only apply to the specific web browser or device from which you have opted-out, which means that you will need to opt-out of cookies on all web browsers and devices that you use to browse this website.

You can visit http://www.attacat.co.uk/resources/cookies/how-to-ban, or website https://www.networkadvertising.org/understanding-online-advertising/what-are-my-options to get more information.

How long are cookies stored?

The cookies used on our website are stored for a maximum period of 13 months. Session cookies expire immediately after you end your browsing session on our website.

Changing your cookie settings

Information about any changes to the way we use cookies on this website will be published on the Cookie Acceptance Portal.

We will also reflect these changes in our cookie policy and update it regularly where necessary. In the event of significant changes to our cookie policy, we will take appropriate steps to communicate them to you. Always make sure that you are familiar with the latest version of our Cookie Policy, which is available on our website.

How to contact us?

If you have any questions about this notice or how we use cookies, please contact us: [email protected]